Client’s Goal

1. Rapid testing of a Telegram auto-funnel for selling online design education.

What We Did to Achieve the Goal

At the start of the project, we implemented the following steps:

1. Integrated into the existing funnel and provided optimization recommendations.

2. Conducted a detailed target audience analysis.

3. Built a multi-touch budget allocation map to distribute ad spend efficiently across funnel stages.

4. Identified and highlighted the product’s key advantages within the funnel structure.

5. Created a Telegram pre-landing page to filter and warm up traffic.

6. Tested 20+ creatives for audience acquisition, gaining a clear understanding of which approaches perform best and which do not

   (the niche is quite dynamic and especially relevant in the current market environment).

Results

• 824 highly targeted entries into the auto-funnel
• $0.30 per target action
• Ad budget break-even achieved during the test phase within the first week

Ad account screenshot

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